A charity can find itself in uncharted waters and the need to adapt and change can be difficult. Having supportive partners is critical.
When Novel Coronavirus struck, physically providing food to the children living with chronic hunger, while operating with an isolation mandate, became impossible. The health and safety of the children, our over 750 volunteers and our small staff was our foremost concern.Food4Kids Waterloo Region had to find a solution. The solution was to provide grocery cards to the families we serve, enough to sustain them daily. This increased our financial output significantly. Providing food is not as expensive, because of wholesale relationships we have developed. Providing grocery cards is.
Google Canada has been a pivotal supporter through this crisis, contributing over $50 thousand from their Community Grants program to support the daily needs of children in our community.
“We’re proud to support Food4Kids Waterloo Region,” said Steven Woods, Canada Engineering and Waterloo Site Lead. “Food insecurity is an area of critical need, especially now, and we’re inspired by how quickly Food4Kids has created a solution to support the ongoing health and wellness of local children and families during the COVID-19 pandemic.”
“Google’s donation has ensured that Food4Kids Waterloo Region will continue to provide for children living with chronic food insecurity in our community, during and after COVID 19,” stated Kelly-Sue Oberle, Executive Director, Food4Kids Waterloo Region. “It has been a significant gift at a time of critical need.”